In the battle of Serpstat vs. Ahrefs, it's difficult to say which SEO tool is superior, but we have the answer!

If you're an SEO expert, a freelancer, or a marketing team member, you'll need a good set of SEO tools that allow you to do all of your research in one place. Serpstat and Ahrefs are two fantastic platforms with numerous advantages.

The question is, Serpstat vs. Ahrefs, which is better?

Firstly, let's look through each on the individual bases.

What is Serpstat?

Serpstat is a search engine optimization (SEO) platform that helps businesses improve their performance in areas such as PPC, content marketing, and search analytics. Using this tool, you may discover which websites top search engine results pages (SERPs) and create tactics to beat the competition. 

The platform will assist you in gathering up-to-date promotion-related data from your competitors and discovering the keywords they are using in their campaigns. All of this data can be used to create effective SEO campaigns that deliver results, propelling your company to greater heights.

Serpstat's main features include the ability to obtain an exact ranking of the top 100 domains for a given keyword, a backlink analysis report, a unique algorithm, and improved SERP rankings. Here are some additional details:

Obtain a High Domain Ranking

In SEO, keywords are crucial. Serpstat not only gives you a single domain for a tracked keyword but also all of the information about the top 100 results on the search page. This allows you to see the exact ranking of the top 100 domains without having to waste time and effort creating individual projects to track your competitors' rankings. The platform also provides historical data for each keyword by region or city.

Report on Backlink Analysis

Serpstat generates a detailed backlink analysis report for you. A set of anchors with domains and referring pages is included in the report. You can also use this platform to track the backlinks of your competitors and your own website.

The algorithm that is unique

Serpstat has a proprietary algorithm that can determine the market share of domains in the top 100 search results for a given keyword and keyword groups. SEO experts can use this system to identify trends as well as pitfalls in a domain's visibility.

Improved SERPs Positioning

Serpstat helps you figure out which optimization techniques work and which don't. It also aids in detecting duplicates and new errors, as well as resolving these issues, resulting in a higher ranking for your website.

What is Ahrefs?

Ahrefs is best known for being a backlink authority checker, but it is so much more. This digital marketing tool provides useful information on backlinks and search engine optimization. It includes SEO tools such as ranking monitoring and keyword research.

Because it has one of the largest databases of live links, Ahrefs is well-known for its backlink checker. It uses crawling software to re-create your site as if a search engine saw it. This will help you better understand your site and how to optimize it for search engines.

You'll get a dashboard when you use Ahrefs, which will help you keep track of all your data. To keep track of your domain's health, all you have to do is add a URL. Errors, new links, URL ranking, and referring domains are all displayed in this dashboard.

What is the price range?

For your business, Ahrefs offers four different types of plans. The cost is determined by the plan you choose and whether you pay monthly or annually.

If you're unsure if Ahrefs is right for you, you can try their Lite and Standard plans for $7 per week to see if they fit your company well.

5 Ahrefs Tools to Help You with Your SEO Strategy

You may access several helpful resources for your business when you join up with Ahrefs. Here are the top five tools for your business' SEO strategy.

1. Use the Site Explorer

The Ahrefs Site Explorer tool can help you analyze the backlinks on your website. You can compare how many backlinks you've received to those of your competitors. This tool is extremely useful for determining how you compare to your competitors in terms of backlinks and traffic.

You can use the Site Explorer tool to learn more about your own SEO campaign as well as that of your competitors. The organic traffic research tool and the backlink checker tool, both found in the Site Explorer feature, can assist you with this.

Research tool for organic traffic

You'll be able to see how your competitors rank for specific keywords using this tool. If you and your competitors have a lot of similar keywords, this is a useful tool to have. You'll also be able to see how your company compares to the competition.

You'll be able to find profitable keywords for your business if you use this research tool. You'll be able to see which keywords your competitors rank for and which ones your campaign is missing. This tool allows you to see what content your audience is looking for so you can tailor your site to meet their needs.

Checker for backlinks

To find out which websites connect to your rivals, utilize the backlink checker tool. You could find that websites with comparable content connect to both you and your competitors' material, or that your rivals have backlinks from more advantageous websites than you have.

The backlink checker tool may be used to evaluate a backlink site's quality and assess whether it is a worthwhile authority site.

 With this knowledge, you can work to gain backlinks from them and gain an advantage over your competitors.

2. Content Navigator

In order to increase website traffic and boost your SEO position, content is crucial. With the use of the Content Explorer tool, subjects may be examined to ascertain their level of popularity. Utilizing it will help your content marketing effort.

A list of the most popular articles from a database of more than 2 billion articles will be returned when you use Content Explorer to search for a certain topic. Their popularity is determined by SEO variables like social sharing, natural traffic, and the amount of websites linking to the material.

3. Use the Keyword Explorer.

Keywords are an important aspect of SEO. The Keyword Explorer tool from Ahrefs can help you find keywords that are relevant to your campaign. With over 3 billion keywords in its database, you can rest assured that you will not run out of ideas.

Keyword Explorer will give you traffic estimates when you search for keywords, indicating how frequently that particular keyword is searched.

Keyword Explorer is useful if your company sells products or services in other countries. The Keyword Explorer has a unique feature: it generates keywords for over 100 countries.

4. Rank Monitor

Rank Tracker keeps track of your Google ranking on both desktop and mobile devices. Because the goal of SEO is to improve your site's ranking in order to attract more valuable traffic, it's critical to keep track of your ranking and see how it changes over time.

Daily, weekly, or monthly reports will be sent to you by Rank Tracker (depending on your plan). It will allow you to see how many organic clicks lead to your website. You'll also see your average position in the search results and the average amount of traffic your website receives.

It's also simple to set up. Simply enter a list of keywords that are important to your business, select the countries you want to track and enter the URLs of your competitors. Ahrefs will begin tracking the information and sending you reports.

5. Perform a site inspection

When running an SEO campaign, there's always the possibility that issues or errors will arise. You won't have to keep checking your site to make sure it's running smoothly if you use the Ahrefs Site Audit tool. This tool will examine your website for common SEO issues.

This is an excellent tool to have because it relieves you of the burden of managing your SEO campaign. When issues arise, you'll be notified so you can quickly resolve them. Site Audit will also generate reports that examine the health of your website.

Serpstat vs. Ahrefs: What's the Difference?

The following are the main differences between Serpstat and Ahrefs:    

• Serpstat offers a limited version that allows you to test the platform for free, whereas Ahrefs charges $7 for a 7-day trial.

• Serpstat looks at two major search engines, whereas Ahrefs looks at ten.

• Serpstat's backlink tool could be more comprehensive, whereas Ahrefs' backlink tool is extremely comprehensive.

  What about Serpstat vs. Ahrefs pricing?

 • Serpstat is more cost-effective, whereas Ahrefs is more costly.

• Serpstat lacks a vibrant online user community, whereas Ahrefs has a helpful Facebook group where you can connect with others.

Serpstat vs. Ahrefs: What are the Similarities?

There are a lot of parallels as well:

• They're both equipped with keyword research tools.

• They're both equipped with advertising analytics.

• They both have a ranking system.

• They both have comprehensive page audits.

• They both have an easy-to-use interface.

• They both provide excellent training for new users.

• Both have helpful and friendly customer service representatives.